Sarah Dancer
Freelance
Beauty
Copywriter
I’m a freelance beauty brand copywriter with almost a decade of experience, bringing together a wealth of creative expertise across retail, design, marketing, trend forecasting and fashion.
To the health, beauty and wellbeing space I bring authenticity, sensitivity, social awareness and a whole lot of industry knowledge. I’m an emotive writer, but I’m not afraid to utilise AI in the right places.
Over the past several years as a freelancer I’ve been fortunate enough to work with some of the most admirable niche and indie beauty brands and household names on my favourite kinds of projects: branding and copy overhauls, SEO web content, tone of voice guidelines and omnichannel campaigns.
What I do best: Ecommerce Copywriting, Copy Editing, SEO Copywriting, Tone of Voice, Editorial Content Writing, Content Strategy, Social Media Copywriting, Email Marketing, Blog Writing, Press Releases, Creative Campaign Copy
To the health, beauty and wellbeing space I bring authenticity, sensitivity, social awareness and a whole lot of industry knowledge. I’m an emotive writer, but I’m not afraid to utilise AI in the right places.
Over the past several years as a freelancer I’ve been fortunate enough to work with some of the most admirable niche and indie beauty brands and household names on my favourite kinds of projects: branding and copy overhauls, SEO web content, tone of voice guidelines and omnichannel campaigns.
What I do best: Ecommerce Copywriting, Copy Editing, SEO Copywriting, Tone of Voice, Editorial Content Writing, Content Strategy, Social Media Copywriting, Email Marketing, Blog Writing, Press Releases, Creative Campaign Copy